When your gut microbiome is out of balance, it’s not uncommon to experience symptoms like digestive issues, low immunity, feeling down in the dumps, or having skin issues like breakouts or eczema. That’s why probiotics have become a booming category!

A good quality probiotic supplement can help to treat and reduce such symptoms by helping to repopulate the gut with friendly bacteria. With all the ways that a probiotic supplement can help to restore the balance of good to bad bacteria, and reduce many different types of symptoms, choosing a probiotic is an important decision!

Unfortunately, not all probiotics are created equal. There are many elements that make one product differ from the next, but one very important element is the strains of bacteria used.

Have you ever noticed that some companies list their probiotics like this: Bifidobacterium bifidum A058 while others list it like this: Bifidobacterium bifidum? What’s the difference?

A probiotic is a type of bacteria that has been identified as a genus (e.g lactobacilli or bifidobacteria), species (e.g. acidophilus) and strain (e.g. A058). Often you’ll see the genus and species listed beside each other, like Bifidobacterium bifidum or Lactobacillus acidophilus, but less often will you see a strain code.

Strain codes identify a particular strain, and are banked as part of an international classification of microbes. This “bank” was established as a way to identify bacterial strains. Using strains that are part of this bank shows that the company has put careful thought into choosing the right strains for their probiotics, because different strains deliver different effects.

Although it costs more money to do this, it creates a better probiotic. And you can rest assured that the strain being used is SAFE and IDENTIFIABLE!

At Genuine Health, our aim is to help you love how you feel. Creating a product that is researched is the cornerstone of this purpose – because we know that if you aren’t guaranteed to feel the difference you aren’t guaranteed to love how you feel.

That’s why we use coded strains in advanced gut health probiotic. Because we believe in using science to create the most efficacious products for our consumers. We use 15 human strains that are carefully chosen to mimic healthy human gut flora, and provide whole body benefits. What this means is that we provide the optimal ratio of Bifidobacterium to Lactobacillus in only coded strains.

When you’re shopping for a probiotic, be sure to buy one that has the strain codes listed, so you know that the manufacturer put in the extra time and money to ensure that you’re getting a better product.